Today is national 'Tim Tam Day' and there are four new deluxe flavours to celebrate with

Who doesn’t love a Tim Tam?

Well, it turns out today is actually national Tim Tam Day and Arnott’s - the maker of one of Kiwi’s favourite bikkies - has unveiled some brand new deluxe flavours.

The chocolate-coated cookies contain extra choc and an extra gooey centre and come in four tasty flavours including: 

Decadent Triple Choc: An irresistible milk chocolate coating, with extra chocolate covering two crunchy biscuits. Sandwiched between is a luscious, velvety chocolate cream and an extra gooey chocolate centre.

Salted Caramel Brownie: A luscious milk chocolate coating, with extra chocolate covering two crunchy biscuits. Sandwiched between is a luscious, velvety chocolate brownie flavoured cream and an extra gooey salted caramel centre.

Dark Choc Raspberry Tart: A decadent dark chocolate coating, with extra chocolate covering two crunchy biscuits. Sandwiched between is a luscious, velvety chocolate raspberry flavoured cream and an extra gooey raspberry centre.

Dark Choc Mint: A tempting dark chocolate coating, with extra chocolate covering two crunchy biscuits. Sandwiched between is a luscious, velvety mint cream and an extra gooey chocolate centre.

Delicious!

And apparently, these Tim Tams are so delicious, they made people’s brains light up in a brain mapping scan conducted by an Australian Neurologist.

Tim Lucas, Neurologist at the Neurofeedback Centre, said, “When the brain is aroused and actively engaged in mental activities, it generates beta waves. These waves tend to sit on a relatively low amplitude but move the fastest and at a higher frequency. So, when our minds are vastly engaged or highly aroused, a spike in beta waves will be a sign of that. 

"When Arnott’s told us about their yet-to-be-launched and most indulgent Tim Tam range ever, we were curious to understand what indulging in one might do to the human brain. We entered the experiment interested to see what the results might indicate. So, we were pleasantly surprised to learn that smelling a Tim Tam Deluxe – let alone biting into one – quite literally lit up the brain and activated the high beta waves in ways we’d never seen before, in 90 per cent of the clients we tested."

Michelle Kitchen, Arnott’s Brand Manager said, "It’s well-known Kiwis love a Tim Tam, but I think even the most seasoned Tim Tam connoisseur will be blown away by this new Deluxe range. These really are our most indulgent Tim Tam biscuits yet, and we can’t wait to hear what Kiwis think about the innovative and tantalising flavour combinations.” 

The Tim Tam Deluxe range will be available at supermarkets nationwide for $4.50 from the end of this month and we can’t wait!